石川県 山中温泉ISHIKAWA LOBBY LOBBY

■山中温泉の地域の日常をあじわえる「まちやど」をめざして

山中温泉地域では、かつて松尾芭蕉が日本三大名湯と称賛した温泉があり、今なお地元の人たちの交流の場となっています。「山中漆器」の産地でもあり、世界的に評価の高い色絵磁器「九谷焼」は、山中が発祥の地とされているなど、日本の伝統美にふれられる唯一無二のまちです。

しかし、実は加賀市は石川県南部唯一の「消滅可能性都市」。若者は流出し、高齢化が進み、経済は衰退しています。観光客に人気のある山中温泉でも、空き家やシャッター商店が増えています。
都会から地方へ、働き方の変化が求められる今だからこそ空き家問題に積極的に取り組み、交流人口を増やし、仕事を創り、まちを元気にしたい。
そんな想いで、LOBBYやまちやどをつくることになりました。

宿は一棟まるまる貸し切りで素泊まりとなっています。（現在宿として「GeicoHouse」-その昔芸妓さんが暮らしていた紅漆の趣ある佇まいの宿がオープンしています。)
夕食は、地域に足を延ばしてお魚が美味しい居酒屋やレストラン、小料理屋さん、日本酒バーやジャズバーなど、地元の逸品をぜひ味わってみてください。
お風呂はもちろん、地元の方々が日々利用する「総湯：菊の湯」へ。
まるで地元の人が生活するかのような時間の流れをLOBBYやGeicoHouseを通じて体感していただけたら嬉しく思います。
LOBBYでは、お風呂セットや浴衣・ロッカーの貸出も行っています。

■Aiming to be a “Machiyado” that interacts with the daily life of the Yamanaka Onsen area

In the Yamanaka hot spring area, there is a hot spring that was once praised as one of the three best hot springs in Japan by Matsuo Basho, and it is still a place where the locals interact with each other. Kaga is also the birthplace of Yamanaka lacquerware, and Kutani-yaki, an internationally acclaimed piece of colored porcelain, is said to have originated in Yamanaka, making it a one-of-a-kind town where you can experience the beauty of Japanese traditions.

However, Kaga City is the only city in southern Ishikawa Prefecture that has the potential to disappear. Young people are moving out, the population is aging, and the economy is in decline. Even in Yamanaka Onsen, which is popular with tourists, the number of empty houses and shuttered stores is increasing.
It is precisely at this time when we need a change in the way of working from the city to the countryside, that we want to proactively tackle the problem of vacant houses, increase the number of people interacting with each other, create jobs, and revitalize the town.
It is with this in mind that we decided to create the “Machiyado”.

The lodgings are rented out entirely without meals.
For dinner, we invite you to go out into the area and taste local delicacies such as izakaya and restaurants with delicious fish, small restaurants, sake bars, and jazz bars.
As for the bath, of course, go to “So-yu: Kiku-no-yu,” which is used by the locals every day.
We would be delighted if you could experience the flow of time as if the locals were living there through LOBBY and GeicoHouse.
(Bath sets, yukata and lockers are available for rent at LOBBY.)